Designing brands that are easy to understand, easy to use, and better for business.

Hi, I'm Jake — a designer who builds brands and visual systems that catch your eye, scale easily, and last.

With over 20 years working with leading London agencies and global brands (such as BBC, Netflix, Strava), I'm hands-on from concept through to delivery, enjoying each stage by utilising a versatile skillset. Originally from Cape Town, now based South of Bristol in the beautiful Mendips, where I enjoy outdoor pursuits. Together with my feline Head of Accounts (Rambo), I bring a can-do, joyful attitude to every project.

I also co-created and run Paper Trails, an online platform for the outdoor community, often partnering directly with Strava.

Approach

Work that works

Focus on the essentials and skip anything that doesn't earn its place.

Clarity > Complexity

Brands should make sense to everyone, not just the design team.

Keep it fun

Good work happens when people actually enjoy the process.

What I offer

Brand & Visual Identity

Art Direction

Typography & Lettering

Print & Editorial

Motion Design

Website Design & Build

Ways of working

Project-based

Fixed scope, fixed timeline. Best for brand builds, rebrands, refreshes or campaigns. I'm hands-on across the full project, bringing in trusted specialists when needed.

Day Rate

Flexible support for agencies or in-house teams.

Retainer

Guaranteed monthly support for ongoing creative work. Scaled to your needs.

Selected Clients

Strava

Netflix

Google

Universal

National Geographic

BBC

Disney+

Sony

adidas

Yeo Valley Organic

Network Rail

Agency Collaborations

BBH

AKQA

Mr. President

Wildstar Films

Ogilvy

IRIS Worldwide

Clubhouse Studio

Imagination

Studio Juice

Saatchi & Saatchi

WPP EssenceMediacom

Kind words

Jake just gets it, was on-point and awesome to work with, making the process really smooth and efficient. Feedback has been mind blowing.
Ryan Sandes
Professional Athlete
Salomon, RedBull, Oakley
One of my favourite people to work with. Hard working, extremely talented. Would 100% recommend to all.
James Fricker
Head of Production
Mr. President
A highly professional yet friendly approach. Jake's solution has received great feedback from a variety of our stakeholders. Recommended in a heartbeat.
Ben Newton
Chief Investment Officer
Yeo Ventures
Studio Brewer has consistently delivered exceptional results, becoming a fundamental part of Curve Cycling’s story. Jake is a genuinely good person to work with. He’s a superstar.
Ryan Flinn
Co-owner & Sales Director
Curve Cycling
Jake was invested right from the get go, working closely with me to understand my requirements and then channel my (at times chaotic) vision. Highly recommended.
Liam O’Keeffe
Director & Founder
SolsticeSeries.cc
Jake's passion for wild places, combined with a rich work ethic, thoughtful ideas and beautiful design led to a visual identity that perfectly reflected what I set about creating.
Dean Leslie
Director
Wandering Fever

Jake just gets it, was on-point and awesome to work with, making the process really smooth and efficient. Feedback has been mind blowing.
Ryan Sandes
Professional Athlete
Salomon, RedBull, Oakley
One of my favourite people to work with. Hard working, extremely talented. Would 100% recommend to all.
James Fricker
Head of Production
Mr. President
A highly professional yet friendly approach. Jake's solution has received great feedback from a variety of our stakeholders. Recommended in a heartbeat.
Ben Newton
Chief Investment Officer
Yeo Ventures
Studio Brewer has consistently delivered exceptional results, becoming a fundamental part of Curve Cycling’s story. Jake is a genuinely good person to work with. He’s a superstar.
Ryan Flinn
Co-owner & Sales Director
Curve Cycling
Jake was invested right from the get go, working closely with me to understand my requirements and then channel my (at times chaotic) vision. Highly recommended.
Liam O’Keeffe
Director & Founder
SolsticeSeries.cc
Jake's passion for wild places, combined with a rich work ethic, thoughtful ideas and beautiful design led to a visual identity that perfectly reflected what I set about creating.
Dean Leslie
Director
Wandering Fever

Jake just gets it, was on-point and awesome to work with, making the process really smooth and efficient. Feedback has been mind blowing.
Ryan Sandes
Professional Athlete
Salomon, RedBull, Oakley
One of my favourite people to work with. Hard working, extremely talented. Would 100% recommend to all.
James Fricker
Head of Production
Mr. President
A highly professional yet friendly approach. Jake's solution has received great feedback from a variety of our stakeholders. Recommended in a heartbeat.
Ben Newton
Chief Investment Officer
Yeo Ventures
Studio Brewer has consistently delivered exceptional results, becoming a fundamental part of Curve Cycling’s story. Jake is a genuinely good person to work with. He’s a superstar.
Ryan Flinn
Co-owner & Sales Director
Curve Cycling
Jake was invested right from the get go, working closely with me to understand my requirements and then channel my (at times chaotic) vision. Highly recommended.
Liam O’Keeffe
Director & Founder
SolsticeSeries.cc
Jake's passion for wild places, combined with a rich work ethic, thoughtful ideas and beautiful design led to a visual identity that perfectly reflected what I set about creating.
Dean Leslie
Director
Wandering Fever