Bello Cyclist
World's first AIR-INK® cycling cap
Posted
29
.
02
.
2024
Shorts
Bello Cyclist partnered with us to develop an idea for AIR-INK®, the world’s first ink made from upcycled carbon emissions. AIR-INK® backed the concept, leading to the world’s first cycling cap printed with their ink. Created together with Kris Hajdu from Bello, the result turned pollution itself into a call for cleaner air.
CREDITS
Typography—Jake Brewer
FUMING
The design highlighted how riding bikes can lower air pollution, with illustrated messages shaped from the forms and textures of fumes and airborne particles.