Make More Music
A clearer identity for a louder impact
Make More Music is a London-based music teacher booking platform founded by musician Jack Nicholson (not that one). It started as a series of local drum classes and expanded to include guitar and piano. Jack wanted to unify the brand to cover all genres, evolving it into a platform for booking professional musicians.
SERVICES
Visual Identity
CREDITS
Fonts—Leisure Park by Kern Club
Approach
To reflect the variety of music taught, we started looking at an easy way for Jack to apply the identity everywhere – a bold symbol to represent all genres. We landed on waveform-inspired shapes to form the three M’s — a playful visual device. This brought energy, unity, and genre-neutral expression to the brand, which led the way for the other elements to come together.
Energy & Flexibility
Using a bold, energetic colour palette, the simple identity was designed for flexibility — allowing individual colours to be used by genre or applied more freely across touchpoints. Supporting this is a minimal system of stamp-like shapes, graphic marks, and a basic usage guide to help Jack adapt to print and digital applications.
Impact
Jack loved the new identity, embracing its flexibility and playful tone, applying it immediately across the brand. Since launch, Make More Music has gained strong market traction and expanded its offerings with renewed confidence and clarity.